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The SPF Record Puzzle – Why/How/What?

In my previous update, I illustrated how you can use the Infusionsoft interface to set up your DKIM. It is used to ensure that the servers are permitting your emails to be associated to you. There is one more important element which needs attention. That is the SPF...

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Steps to Restore Email Deliverability : Infusionsoft

Handling Infusionsoft revoked instances! Spam was a big issue.Spam is a BIG issue.Spam will remain an issue till we have emails used as a means to spread marketing messages. CRMs like Infusionsoft by Keap, email engines like Mailchimp or Constant Contacts, Google...

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Keaps (Infusionsoft) Saves you Time – The Unokha Way

 Why Infusionsoft is the Perfect CRM for the Real Estate BusinessSmall business ownership is for the strong. Late nights, the pressure to deliver on every aspect of your business single-handedly and ongoing doubt from family and friends are routine practice for many...

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Efficient Infusionsoft Invoicing

Infusionsoft invoicing has been a bug bear for a while. However, in a recent announcement Infusionsoft decided to bring simplicity and order to millions of small businesses worldwide. They announced a new addition to the platform: Infusionsoft invoicing - Easier. Why...

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How to Make your Customer Journey Pleasant

Let’s dive in and start with the look and feel of your website. Lets  look at your customer journey.  The epitome of your website's success lies in your Customer Journey and we should discusss that in a free and frank manner. Can you remember the last time it was...

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5 Business Automation Mistakes and How to Avoid Them

Business automation is everywhere. Whether it be automation of a specific department, task, business unit, or a process, today’s businesses cannot go without it. Automation has several benefits such as cost reduction, increase in productivity, performance, and more....

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Small Business Strategy Mistakes: 4 You Don’t Want to Make

Small business strategy mistakes—and cover four big ones you don’t want to make. 1. Presuming a product or service will sell itself You may sell the most requisite and revolutionary product known to man, but if the product’s existence is unknown it’s not...

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Is CRM an App?

CRMs cannot be used as apps. That's a recipe for disaster - so says, everyone.  Why do they say so? CRMs can be adopted and then junked when it begins to get complicated - right? WRONG! CRMs are not like typical apps. CRMs cannot be adopted and then junked just...

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How to make your emails shine…

How many emails do you receive in your inbox on a daily basis? Perhaps a couple of hundred. And this is discounting the ones which end up on spam by your email client. How does your email look in some prospects inbox? Is it just about email design, or is...

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Protect Your Productivity

Productivity is the ether that drives entrepreneurial behavior. For an entrepreneur, the concept of a day entirely free from work is as mythical as the unicorn. And yet, even with all the time you spend focused on your business, it’s hard to actually cross items off...

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Review Matter in an Online Business

A bad review can sting, there’s no doubt about it. You put your heart and soul into your small business, and you work hard to make customers happy. So, when a customer isn’t happy—and then posts their complaint on a site like Yelp, Google, or Facebook for...

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Handle Unhappy Customers

The right Customer Relationship Management (CRM) software doesn't just nurture leads and track prospects—it can also help you resolve customer disputes before they cause damage. Small business owners know better than most that a customer dispute is more than a thorn...

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Ways to Grow Your Real Estate Business in 2018

Whether your goal is to make the leap from digital to bricks and mortar (or vice versa), growing your business while continuing to offer exceptional service to current customers in the real estate world can feel like an impossible balancing act. Especially when you...

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